As a senior partner at Connect Public Relations, Holly Hagerman directs public relations processes within the organization and provides strategic counsel to our clients. Hagerman has more than 17 years of experience leading strategic PR programs for network infrastructure, PC peripheral and telecommunications companies, including Lexmark International, Internet Security Systems, F5 Networks, AskMe.com, Efficient Networks, and Siemens Information and Communication Networks.
Hagerman specializes in developing communication programs that reach diverse audiences -- from business and financial media to industry influencers and vertical market media. She has vast experience building multi-faceted PR programs that include executive visibility, message development, media and analyst relations, product evaluations, corporate profiles, IPOs, and acquisitions.
Remember at trade shows oh, a few years back now, the “hot” vendor swag was 256MB USB keys. I’m sure many of you spent time trying to collect them as fervently as kids collect Pokeman cards (or whatever the CCG du jour may be). Just a few years later you’d have laughed if someone offe...Oct. 7, 2009 08:44 PM EDT Reads: 654
